The NJ HAX Plasma Forge will transform plasma physics research into startups, jobs, and novel technologies
PRINCETON, N.J. (June 17, 2025) – Today, the New Jersey Economic Development Authority (NJEDA) announced it will partner with venture capital firm SOSV and the U.S. Department of Energy’s Princeton Plasma Physics Laboratory (PPPL) to create a new Strategic Innovation Center (SIC) in the Princeton area. The NJ HAX Plasma Forge will leverage the world-class research conducted by PPPL and SOSV’s robust investment experience to bolster plasma-focused startup creation and acceleration, promote industry collaboration, and commercialize groundbreaking technologies in an emerging economic sector.
“Through targeted investments and expanded resources for our state’s entrepreneurs, New Jersey is poised to lead in innovative industries like plasma and artificial intelligence,” said Governor Phil Murphy. “The NJ HAX Plasma Forge, along with other Strategic Innovation Centers across New Jersey, will support startup creation, generate high-paying jobs, and strengthen the state’s long-term economic competitiveness.”
“Under Governor Murphy’s leadership, New Jersey is partnering with inventive entrepreneurs, world-class academic institutions, and private sector experts to strengthen the state’s position as a leader in innovation,” said NJEDA Chief Executive Officer Tim Sullivan. “With the support of the NJEDA’s Strategic Innovation Center initiative, entrepreneurs will be able to harness transformative advances in plasma research to create businesses that drive this exciting industry forward and further the state’s ambitious clean energy and energy resiliency goals.”
The HAX Plasma Forge will include up to 10,000 square feet of lab and co-working space close to PPPL’s facility in the Princeton area, with equipment, staff and infrastructure suitable for low-temperature plasma research, which is essential to semiconductor manufacturing processes, and fusion supply chain development. Princeton-based SOSV will operate the SIC in collaboration with PPPL, providing up to $24.5 million in seed funding to startup companies located in the SIC and engaging with established industry leaders to work alongside entrepreneurs and researchers. Pending approval by its Board, the NJEDA intends to invest $24.5 million to support the HAX Plasma Forge operations and investment into participant companies.
SOSV previously partnered with the NJEDA to establish HAX, LLC’s United States flagship headquarters in Newark, a SIC which provides support for emerging companies, including up to a $550,000 initial investment in each participating company, 180 days of hands-on collaboration, and a global community for early-stage founders building hard tech startups.
“Plasma is a powerful tool in the deep tech arsenal, a technology that unlocks nuclear fusion, powers advanced spacecraft, and manufactures futuristic AI chips,” said SOSV General Partner and HAX Managing Director Duncan Turner. “PPPL is a world-renowned leader in this field, and we’re thrilled to partner with them to unlock new possibilities. At SOSV, we’ve already backed a handful of startups harnessing plasma technology, and this new lab, made possible by the NJEDA, will allow us to expand and deepen that effort.”
PPPL, a U.S. Department of Energy national laboratory managed by Princeton University, conducts essential research across a full range of plasma applications to solve science and technology challenges. The laboratory aims to develop the scientific knowledge and advanced engineering to enable fusion to power the U.S. and the world, advance the science of nanoscale fabrication and sustainable manufacturing, and further the development of the scientific understanding of the plasma universe.
Today, plasma is being harnessed to power fusion reactors for carbon-free energy, propel advanced satellites, and build the next generation of artificial intelligence chips that will drive global innovation. PPPL is the premier plasma physics lab in the United States and a world leader in plasma science. The NJEDA’s investment will allow new technologies to be developed and support efforts to build a plasma valley in New Jersey.
“PPPL brings world-class talent and capabilities and is uniquely positioned to drive innovation in the state and the nation,” said PPPL Laboratory Director Steve Cowley. “Partnering with SOSV and NJEDA will expand our scientific footprint, enabling our expertise to drive economic development and advance new technologies. This is an exciting new chapter.”
SICs are facilities that support research and development, innovation, and entrepreneurship through mentorship, networking opportunities, hands-on training, business support services, and education opportunities. SICs can be accelerators, incubators, or research centers. Having a physical location where entrepreneurs can collaborate will help support new, diverse innovators and help drive long-term economic growth.
The NJEDA has announced investments into 11 SICs in New Jersey, focused on industries such as artificial intelligence, fintech, aerospace, life sciences, and biotech. To learn more about the NJEDA’s SIC initiative, visit https://www.njeda.gov/strategic-innovation-centers/.
About the NJEDA
The New Jersey Economic Development Authority (NJEDA) serves as the State’s principal agency for driving economic growth. The NJEDA is committed to making New Jersey a national model for inclusive and sustainable economic development by focusing on key strategies to help build strong and dynamic communities, create good jobs for New Jersey residents, and provide pathways to a stronger and fairer economy. Through partnerships with a diverse range of stakeholders, the NJEDA creates and implements initiatives to enhance the economic vitality and quality of life in the State and strengthen New Jersey’s long-term economic competitiveness.
To learn more about NJEDA resources for businesses, call NJEDA Customer Care at 844-965-1125 or visit https://www.njeda.gov and follow @NewJerseyEDA on Facebook, Twitter, Instagram, and LinkedIn.
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