WELLS FARGO CREDITS ITS STRATEGY WITH INCREASE IN N.J. LENDING ACTIVITY
By Beth Fitzgerald/NJBIZ
March 26, 2013
Wells Fargo said it’s seeing results from initiatives aimed at boosting its share of business lending in New Jersey.
Wells Fargo began forming a team of business sales officers in late 2011 “to do nothing but hunt full-time for new customers,” said Alan Wyosnick, senior vice president and business banking area manager. From three such officers at the end of 2011, the team grew to 10 last year, and Wells Fargo plans to add four more in 2013.
Both Wyosnick and John P. Cole, executive vice president, oversee the bank’s business banking division, which deals with companies ranging from $2 million to $20 million in sales.