HOW TO GET A SMALL BUSINESS AT FORT MONMOUTH
By Shannon K. Winning/Long Branch-Eatontown Patch
August 29, 2012
When Goldman Sachs set up its new headquarters in Battery Park City in 2009, it brought with it 8,000 employees who needed an eye doctor, a dry cleaner and someone to make them a cheeseburger, fries and a shake combo. To keep its employees humming the financial giant created a small town of sorts, surrounding its 43-story building with a mix of retail and service businesses.
And since Goldman is in the business of banking and not sandwiches, it fostered the growth of those small businesses by providing the real estate and the customers.
In Monmouth County the people behind the transformation of Fort Monmouth from military installation into live/work/play community are banking on a similar phenomenon, albeit on a much smaller scale.
Bruce Steadman, executive director of the Fort Monmouth Economic Revitalization Authority, told Patch that small business at the fort “is going to thrive based on the larger anchors.”